Privacy Policy
Last updated: 26 June 2026
This Privacy Policy explains how Taiwan Travel ("we", "us") collects, uses, stores, and protects personal data when you visit our website or use our services. We follow widely adopted international practices aligned with the EU GDPR, UK GDPR, and similar privacy frameworks.
1. Data we collect
Depending on how you use the site and the choices you make in our cookie banner, we may collect:
• Identity & contact data: name, email, phone, member profile details.
• Usage data: pages viewed, navigation paths, clicks, session duration, referrer URL, locale, and timestamps.
• Technical data: IP address, browser type, device type, operating system, and user-agent.
• Location data: country, region, and city inferred from IP address (we do not request precise GPS location).
• Inquiry & booking data: travel preferences, messages, and form submissions.
• Consent records: your cookie choices and policy version.
2. How we use your data
We use personal data to:
• Provide and secure the website and member services.
• Respond to inquiries and manage tour requests.
• Analyze traffic, improve content, and measure engagement (only with analytics consent).
• Personalize your experience when signed in (only with personalization consent).
• Comply with legal obligations and prevent fraud or abuse.
• Send service-related communications (not promotional marketing unless you opt in).
3. Legal bases (GDPR)
Where GDPR applies, we rely on:
• Consent — analytics, personalization, and optional marketing cookies.
• Contract — processing needed to handle your inquiries or member account.
• Legitimate interests — site security, fraud prevention, and aggregated analytics where permitted.
• Legal obligation — when required by applicable law.
You may withdraw consent at any time via Cookie Settings without affecting the lawfulness of processing before withdrawal.
4. Cookies & similar technologies
We use:
• Strictly necessary cookies — session, locale, admin/member authentication, consent storage.
• Analytics cookies/scripts — only after you accept Analytics & Performance.
• Personalization — only after you accept Personalization & Account.
You can change or withdraw consent at any time using "Cookie Settings" in the footer or on this page. Browser controls may also block cookies, but some features may not work.
5. Retention
We retain data only as long as necessary:
• Member account data — while your account is active and for a reasonable period after closure.
• Inquiry records — typically up to 3–7 years for business and legal purposes unless a shorter period is required by law.
• Analytics events — typically up to 26 months, then aggregated or deleted.
• Consent logs — retained to demonstrate compliance with privacy regulations.
6. Your rights
Depending on your location, you may have the right to:
• Access a copy of your personal data.
• Rectify inaccurate data.
• Erase data ("right to be forgotten") where applicable.
• Restrict or object to certain processing.
• Data portability.
• Withdraw consent at any time.
• Lodge a complaint with your local data protection authority.
To exercise these rights, contact us using the details on our Contact page.
7. International transfers
Our infrastructure and service providers may process data in Taiwan and other countries. Where required, we implement appropriate safeguards (such as standard contractual clauses or equivalent mechanisms) to protect your data when transferred internationally.
8. Updates & contact
We may update this policy to reflect legal, technical, or business changes. We will revise the "Last updated" date and, where appropriate, notify you via the website or email.
For privacy questions or requests, please contact us through the Contact page. For cookie preferences, use Cookie Settings in the site footer.